Week 1 Day 2

Industry

For this new project we have teamed up in groups of six with fashion promotion where we are given a pacific fashion industry based off of the one we are most interested in and are asked to alto the style of the way the industry usually works and put a new style to the company. For our chosen industry my team received Comme des Garcons with I, being the menswear designer and I was very excited to be working with this particular company personally with Rei Kawakubo being one of my favourite designers. When starting we had to come up with a theme for this year’s autumn and winter collection and originally my group had decided to do the theme upon war in ancient Japan with that being Kawakubo’s home country. When it came to designing the collection we wanted our theme to originally work around the history of ancient Japan, as viewing Rei Kawakubo’s previous design collections her work seemed to be very historical in regards to ancient Japan, with some areas around fantasy, and fiction, However we later felt that sticking to the ancient Japanese theme that Kawakubo is well known for we decided to focus upon a more modern approach to Japan, focusing around Japanese pop culture,  then what is perceived to be by the media in approach to a more traditional and safe outlook. And to the majority of people who know little to none of today’s Japan, or that is known is what the media portrays which results in us declaring Japan to be old fashioned, and restricted.